Worldwide Restaurant: 5 Reasons Why Your Establishment Needs a Website

Worldwide Restaurant: 5 Reasons Why Your Establishment Needs a Website

With the average small business set to spend around $75,000 this year on digital marketing, it's clear that a web presence is important to lots of businesses.

If you own a restaurant and don't realize why your business needs a website, you must not spend a lot of time shopping on the internet. Anyone who has can tell you that without a web presence, your business might as well not exist at all.

Here are three reasons to set up a website.

1. People Love to Travel

No matter where you are in the world, you need to have a website for your restaurant. Even if you're in the most remote part of the Andes or off a highway in the desert, hungry people need to be able to find you.

As millennials are choosing experiences over objects when it comes to spending, they love to travel. And they love to try new restaurants. When people are on a trip, they're going to look for interesting and exciting restaurants wherever they are. Even if you're located between two interesting points, you never know when travelers will get hungry.

By having a website, you give them the opportunity to check you out as soon as hunger strikes them. They can find you while in transit or add you to their itinerary of travel.

2. The Phone Book Is Dead

No one is going to find you via a phone book anymore. The way people are going to find you is through a search engine. If you don't have a website, people might not know that that you exist at all.

The only option you have to tell your customers where you are and when you're open is via the internet. Thankfully, a website offers you so much more than a phone book ever could. You can list your hours, your location, your menu, and a blurb about your business.

Use the right keywords to even attract some unexpected business to your restaurant.

3. Give People a Taste

Having an internet presence gives you the opportunity to offer visitors a taste of what your restaurant is all about. You can show off images of your best dishes, photos of your interior design, and how big your space is if you rent for special events.

You can even include reviews on your site. If you've been covered by local papers or culinary magazines, you can tell visitors what other people have said. You can link out to those posts for verification.

A website can really sell your restaurant with very little effort.

Understanding Why Your Business Needs a Website Is Important

If you don't understand why your business needs a website, perhaps you're doing just fine without a digital presence. However, as the fastest growing population of people buys a majority of their goods and services online, you need to take your web presence seriously. You could be left in the dust, especially if you want your restaurant to thrive for decades to come.

After you've built your site, check out our guide to start building your content strategy.

  213 Hits
213 Hits

Web Design Company in Sarasota

Location, Location, LocationJust like a physical business address, your online presence depends on location, location, location.

Karma Marketing + Media draws on our years of experience to make sure YOUR brand is getting optimal recognition.

Karma works across all platforms including Facebook, Google, Pinterest, Houzz, Instagram, and LinkedIn.

We provide Website Design services:
Website Design for Sarasota Medical
Website Design for Sarasota Doctors
Website Design for Sarasota Dentists
Website Design for Sarasota Dermatologists
Website Design for Sarasota Restaurants
Website Design for Sarasota Botox
Website Design for Sarasota Home Builders
Website Design for Sarasota Home Designers
Website Design for Sarasota Home Stagers
Website Design for Sarasota Lawn Care Businesses
Website Design for Sarasota Health Clubs
Website Design for Sarasota Personal Trainers

To keep up with today's demands, you need a company you can rely on to do the heavy lifting for you to optimize your brand and reach a wider audience. That's Karma Marketing + Media!

Karma does everything from designing your logo, to email marketing, to SEO position tracking and reporting. We have a program that will even track exactly which spots on your web page get the most traffic.

Make the most of your online location with Karma Marketing + Media.

Call (941) 500-4530 today for more information on our monthly packages. You won't know what you ever did without us.

  906 Hits
906 Hits

So…You Want People to Share Your Post?

b2ap3_thumbnail_May08_Inspirational.jpgAre your posts authentic and have personality? Would you share your own post? Do you?! You know you need to be original. How do you do that? You have to have your own voice - not copying the voice of your competitor.

The world or marketing with content is difficult. Standing out can feel impossible. Mark Schaefer talks about creating more, better, and optimized content.

Mark says people share content primarily for three reasons. They share:

  1. As an act of generosity or kindness to inform or help people.
  2. As an expression of their own identity.
  3. Because they love the brand so much, they share the content no matter what it is, because it’s about the emotional connection. (This reason has nothing to do with content and everything to do with the person or the brand that wrote it.)

How do you make content more shareable?
Remember why people share. Think about why you share something. Do you think it’s funny, insightful, inspirational, adds value to your life?

Let us know what content you’ve created that has really gotten your business traction on social media. We’d love to talk to you about it!

  2766 Hits
2766 Hits

Karma Block Hours - Why Would You Need Them?


Great question! Do you want access to a Graphic Designer? A Copy-righter? A Website Developer? A Social Media Expert? One-on-one time with Michael Given? Karma Marketing + Media Block Hours can be used for any and all combinations of the above Karma experts. Maybe you don’t know what you need - that’s ok too. Purchase the Block Hours now and use them any time in the future.

Monthly Marketing System members - Block Hours are used in combination of the plan to enhance our marketing efforts.

If you need more hours than my plan allows for custom graphics, further web development, etc. we suggest purchasing and utilizing some block hours. We’ve had some pretty decent success with just ten hour packages of block hours or twenty hour packages that can get used above and beyond the marketing plan, or the monthly marketing packages. So let’s say you’re on the $750 plan, but you want some additional website changes. Well then that ten hours that you have pre-purchased can just be used for whatever it is you need done with the website.

Block Hours can be used in situations where more print or product related artwork is desired as well. Utilizing Block Hours for access to your own graphic designer (graphic design services) - may not be in the plan that you've chosen, so Block Hours supplement the artwork time. This also works for any types of services that aren’t in the plan that you initially selected.

If you would like to make some small (or not so small) changes to your website, marketing, logo, social media voice - then purchase Karma Block Hours and let us take care of the rest.

Block Hours are purchased in blocks of 10 hours. Now until January 15, 2015, Karma Block Hours will be only $90 per hour! Purchase your Block Hours today and be ready to hit the ground running in 2015. Call Michael Given (941) 500-4530 for details or to reserve your hours.
  2132 Hits
2132 Hits

FREE Facebook Page / Header for Your Business

Having a Facebook presence for your business is important for getting the word out about new products, new services, events happening at your business and more. Facebook is free for your business to market to your audience - why wouldn’t you take advantage of that?

There is no magic bullet for marketing, but having a great looking and current Facebook page creates interest, engagement, and new business.

Don't have a Facebook Page for your business? You need one. Have a Facebook Page, but haven't touched it in months? It needs to be freshened. We can help you. For FREE.

Click this link and we will help you set up your page for FREE.

Fill out the form and Michael himself will be in contact with you shortly to hear more about your business and to get started on your Facebook page / Facebook cover photo. Only the first 15 inquiries will be accepted, so act quickly. We’d hate for your business to be left in the dust on Facebook. It’s an easy, quick, no brainer tool you should be using for your business.

  2148 Hits
2148 Hits


Thank you for your interest in Karma Marketing + Media, your full-service Sarasota website design & virtual marketing company.

Sarasota/Venice AREA

(941) 500-4530